So, having a well-optimized Google My Business profile and Google reviews helps your local ranking on both Search and Maps. Therefore, it is highly likely that businesses with a high number of reviews will show up first in local searches for a particular brand keyword.Īnd as mentioned above, this combination of the average rating, the number of reviews, and the proximity to the user will most probably define the position of a listing in Google maps.

Successful digital marketing tactics drive Google’s local SEO algorithm. For the truth’s sake, Google reviews matter mostly because customers discover local businesses there, making Google the most important review platform for local businesses. Google reviews provide valuable information about а business’s operations and customers’ actual experiences who had a real interaction with that business. And that rating is actually aggregated by the reviews people submit on Google Maps for a particular location.Īs we can both agree, people do read Google reviews. Google brings results that are usually a combination of the proximity to your location and the ratings that a local business has on Google. How do you search for a restaurant or a place near you? You go on Google Search or Google Maps and type the restaurant’s name or the type of food you like, right? Why are Google reviews important after COVID-19?Ĭhapter 1: Google Reviews Explained What are Google reviews, and why do they matter?.How can a customer edit or delete a Google review?.

How to hide reviews on your Google My Business page?.

Create a Google reviews page on your website.

Where can you display your Google reviews?.

How to embed Google reviews on your website?.

Get aggregated Google rating stars in search results.

How to respond to positive, neutral, and negative reviews on Google?.

Google review Email + SMS collection templates.

Explain to customers how to write a review.

How do Google reviews impact CTR in search results?.

How do Google reviews work as a ranking factor?.

What are Google reviews, and why do they matter?.

Google restaurant reviews